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87 lines
3.5 KiB
Plaintext
Subject: Bell Canada to File Pay-per-Local-Call Rates
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Date: Mon May 22 02:09:36 1995
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[from Bell News, 15 May 95 - this is Bell Canada's version of events]
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Bell to file usage-based pricing for business local calling.
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Bell will move one step closer to a pay-as-you-use pricing structure
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for business local calling.
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On May 31, we will ask the CRTC to approve prices for this new
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structure, which would see business customers pay a reduced, flat
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monthly price to access the local network, plus per-minute usage
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charges, based on distance, for certain outgoing calls, starting July
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1, 1997.
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Pay-per-use continues our move toward cost-based pricing. The need for
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price restructuring became clear following a September 1994 decision
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by the CRTC to introduce competition to the local calling environment.
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In April of this year, we filed a plan to restructure prices for
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*access* to the local network so that they will align more closely
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with costs. Pay-per-use will better reflect the costs of *usage* -
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that is, the number of calls customers actually make.
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Usage-sensitive pricing emphasizes fairness for business customers
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because they will only pay for the local calls they make. Customers
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who make many calls will pay more, while those who make fewer calls
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will pay less. The proposed pricing will not generate additional
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revenues for the company.
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Pay-per-use will also provide a platform for Bell's vision of local
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services, which would see customers enjoy greater choice and flexibility
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in the kinds of services they receive and the way they pay for them.
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Although usage pricing for business is the norm in many other
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countries, such as the U.S. and UK., it will represent a major change
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for our customers. As a result, it will be critical that Bell
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employees provide on-going support in responding to customer questions
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and concerns throughout the transition to usage pricing.
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"Employees in Sales, the Business Offices, and many other areas of
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the company will play a key role in the transition to this new
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way of pricing," says Raymond Provencher, director, Local Marketing.
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"We will have to work closely with our business customers, and
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provide them with the tools and solutions to manage the change."
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Look for in-depth coverage on this filing in upcoming issues of
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Bell News.
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-------
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[sidebar]
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What business will NOT pay for:
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* incoming calls;
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* long distance calls;
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* calls made within customer's system;
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* calls to 911;
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* directory assistance (411);
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* Bell operator (0);
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* Bell repair (611);
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* relay services for the hearing impaired (711).
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What business will pay for:
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* all other outbound local calls.
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Fidonet : Dave Leibold 1:250/730
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Internet: Dave.Leibold@superctl.tor250.org
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[TELECOM Digest Editor's Note: I think they are making a big mistake by
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not requiring businesses to pay for calls to Directory Assistance. Many
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large businesses are big abusers of this service. There will usually be
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hundreds of copies of the telephone directory delivered to a large corp-
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oration each year, yet very few employees ever seem to have a copy at
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their desk; it is always easier to dial 411. Then also, businesses which
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rely on very accurate, up-to-date records of how to reach their customers
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such as credit services, banks, etc *never* use the paper directory,
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instead preferring the more accurate operator records. One reason all of
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us here in Ameritech territory have paid for Directory Assistance calls
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for many years now was because of the way businesses abused it. PAT]
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