docs: Prepare for new sub tree

See #11925

docs/content/en/showcase/alora-labs/bio.md

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-**Alora Labs** is a product development consultancy headquartered in Toronto, Canada.
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-We help companies build software and IoT products and were recently recognized as one of the [**top IoT development firms**](https://aloralabs.com/insights/alora-labs-receives-clutch-2021-top-iot-agency-award) in Toronto.

docs/content/en/showcase/alora-labs/index.md

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----
-title: Alora Labs
-date: 2021-05-27
-description: "Showcase: \"Making performant websites accessible for everyone.\""
-siteURL: https://aloralabs.com/
-siteSource: https://github.com/aloralabs/homepage
-aliases: [/showcase/aloralabs/]
----
-
-At Alora Labs we always have an eye open for new tools and technology that we can utilize to the benefit of our customers or internal projects like our website.
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-The previous iteration of our site was built with Jekyll, which served us well at first. However as time went on, we became frustrated with the number of dependencies we had to rely on, that would often break at the most inconvenient times.
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-Hugo was a breath of fresh air in this regard, a single binary that works equally well on Windows as it did on macOS or Linux. We no longer need additional tools for image optimization, Sass compilation or JavaScript bundling. Everything just works, and with a substantial performance boost too.
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-Hugo has become a favorite tool in the tool belt and the foundation for many client projects. We couldn't be happier with the switch and we are optimistic about recommending Hugo for many years to come.
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-Thank you to the vibrant community and talented development team for all the hard work in making Hugo a success. As excellent as Hugo is now, we cannot wait to see what the release notes have in store for us next.