diff --git a/src/libtomahawk/actioncollection.cpp b/src/libtomahawk/actioncollection.cpp
index 2d252eacc..bfaff95fb 100644
--- a/src/libtomahawk/actioncollection.cpp
+++ b/src/libtomahawk/actioncollection.cpp
@@ -46,7 +46,7 @@ ActionCollection::initActions()
     m_actionCollection[ "latchOff" ] = latchOff;
 
     bool isPublic = TomahawkSettings::instance()->privateListeningMode() == TomahawkSettings::PublicListening;
-    QAction *privacyToggle = new QAction( tr( QString( isPublic ? "&Listen Privately" : "&Listen Publicly" ).toAscii().constData() ), this );
+    QAction *privacyToggle = new QAction( ( isPublic ? tr( "&Listen Privately" ) : tr( "&Listen Publicly" ) ), this );
     privacyToggle->setIcon( QIcon( RESPATH "images/private-listening.png" ) );
     privacyToggle->setIconVisibleInMenu( isPublic );
     m_actionCollection[ "togglePrivacy" ] = privacyToggle;
diff --git a/src/libtomahawk/audio/audioengine.cpp b/src/libtomahawk/audio/audioengine.cpp
index 097a89c40..6a7aeb1df 100644
--- a/src/libtomahawk/audio/audioengine.cpp
+++ b/src/libtomahawk/audio/audioengine.cpp
@@ -418,7 +418,7 @@ AudioEngine::togglePrivateListeningMode()
 #ifndef TOMAHAWK_HEADLESS
     QAction *privacyToggle = ActionCollection::instance()->getAction( "togglePrivacy" );
     bool isPublic = TomahawkSettings::instance()->privateListeningMode() == TomahawkSettings::PublicListening;
-    privacyToggle->setText( tr( QString( isPublic ? "&Listen Privately" : "&Listen Publicly" ).toAscii().constData() ) );
+    privacyToggle->setText( ( isPublic ? tr( "&Listen Privately" ) : tr( "&Listen Publicly" ) ) );
     privacyToggle->setIconVisibleInMenu( isPublic );
 #endif
     emit privacyModeChanged();